Дэлгэрэнгүй мэдээлэл

Говь- Алтай аймаг нь уул, тал, хөндий, уужим, тавиун хотгор, хонхор хосолсон газрын гадаргуутай. Аймгийн нутаг дэвсгэр нь газрын дүрс мужлалын хувьд алтайн уулархаг их муж, Говийн их мужид хамаарах бөгөөд байгалийн бүс, бүслүүрийн хувьд гол төлөв говь, цөлийн бүсэд оршино. Мөн бага хэмжээгээр хээр тал болон өндөр уулсын босоо буюу тагийн бүслүүр тархсан байдаг. Говь- Алтай аймгийн аялал жуулчлалын бүсчлэлийг Говь-Алтай аймгийн зүүн, зүүн хойд бүсийн аяллын бүтээгдэхүүн үйлчилгээ (Баян-Уул, Хөхморьт, Жаргалан, Тайшир, Дэлгэр), Говь-Алтай аймгийн баруун, баруун хойд бүсийн аяллын бүтээгдэхүүн үйлчилгээ (Дарви, Тонхил, Бугат, Алтай, Төгрөг, Шарга), Говь-Алтай аймгийн өмнөд бүсийн аяллын бүтээгдэхүүн үйлчилгээ (Бигэр, Чандмань, Эрдэнэ, Баянтоорой, Цогт, Цээл, Халиун, Есөнбулаг) гэсэн 3 бүсэд хуваагдана

Монгол улсын шинжлэх ухааны хөгжилд оруулж буй МУИС-ийн хувь нэмэр өдрөөс өдөрт өргөжин тэлсээр байна. Улс орон хөгжин дэвжихийн тулгуур болох “чадварлаг ажиллах хүчин, судлаач мэргэжилтэн”-ийг бэлтгэх нь сургалтын байгууллагын үндсэн үүрэг юм. Энэ ч утгаараа нийгэм, эдийн засаг, улс орны хөгжлийн бодлогын хүрээнд шинэ салбарын судлаач мэргэжилтнийг бэлтгэх үйлсийн анхдагч нь МУИС билээ. Монгол улс 1990-ээд онд төлөвлөгөөт эдийн засгаас зах зээлийн эдийн засагт шилжиж, гадаад орнуудтай нээлттэй бодлого явуулснаар манай оронд аялал жуулчлалын бизнесийн салбар эрчимтэй хөгжих эхлэл тавигдаж аялал жуулчлалын мэргэжлийн боловсон хүчин бэлтгэх эрэлт хэрэгцээ бий болсон юм. Энэ ч утгаар 1993 онд МУИС нь монгол улсад аялал жуулчлалын мэргэжилтэн бэлтгэх анхны сургалтыг эхэлж байв. Энэхүү өгүүлэлд 1956 онд байгуулагдсан Газарзүйн тэнхимийн сургалт, судалгааны үндсэн хоёр чиглэлийн нэг болох нийгэм эдийн засгийн газарзүйн салбарт аялал жуулчлалын нээн эхлүүлснээс эдүгээ хүртэлх сургалт, эрдэм шинжилгээний ажлын хөгжлийн тоймыг нэгтгэн өгүүлэхийг хичээлээ. Тус өгүүлэлд цаг хугацааны дарааллаар тухайн салбарт үр бүтээлтэй ажиллаж байсан болон ажиллаж буй эрдэмтэн багш нарын сургалт, судалгааны бүтээлүүдэд тойм шинжилгээ хийв. Монгол орны газарзүй-аялал жуулчлалын судалгааны үр дүнгүүд нь улс орны нийгэм, эдийн засаг, байгаль орчин, аялал жуулчлалын салбарын хөгжилд тодорхой үр нөлөө, ач тусаа үзүүлсээр ирсэн байна. Түүхэн хугацаанд МУИС-ийн газарзүйн тэнхимийн аялал жуулчлалын хөтөлбөрт 10 гаруй эрдэмтэн, багш судлаачид ажиллан энэ чиглэлээр сургалт, судалгааг хийж дотоодын болоод олон улсын түвшний олон арван бүтээлийг туурвиад байна.

The development of an economic corridor enhances regional cooperation by attracting investments, creating a transport network, information, and communication technology, providing job opportunities, linking urban and rural areas, and developing tourism. This study aims to review the opportunities for tourism corridor development based on the rail and road transport corridor between China, Mongolia, and Russia. Strengthening tourism cooperation in the economic corridor between the three countries is important yet challenging with potential. Tourism demand, tourist facilities, amenities, challenges, threats, and opportunities in the economic corridor are examined. The result implies implications and recommendations for regional tourism development along the economic corridor among three countries with a sustainable approach to the environment, economy and culture, tourism product planning, and market policy. Furthermore, the study proposes an option for regional tourism development between three nations by linking natural and cultural attractions with tourism products, which aim to increase the number of visitors. Keywords: economic corridor, tourism, development, regional integration, Mongolia, Russia. and China

This research examines how COVID-19 induced stress affects organizational trust, job satisfaction, self-esteem, and commitment in tourism and hospitality organizations in Ulaanbaatar, the capital city of Mongolia. A total of 140 tourism affiliated employees in Ulaanbaatar participated in a paper-based questionnaire. Using linear regression analysis, the proposed conceptual model reveals that the employees working in the tourism and hospitality industries were stressed during the COVID-19 pandemic. However, COVID-19-induced stress is not negatively related to organizational trust, job satisfaction, and self-esteem. The findings suggest that organizational trust, job satisfaction, and self-esteem positively affect organizational commitment. The study has significant implications for tourism and hospitality organizations to determine challenges for the workforce after the COVID-19 pandemic. Relevant recommendations are suggested to effectively manage them during the unprecedented COVID-19 pandemic. Keywords: COVID -19 Induced Stress, Employees, Organizational Trust and Commitment, Self–Esteem, Job Satisfaction, Employee Stress Level

International tourists’ perceptions of the destination’s image, travel satisfaction and revisit intentions are crucial to effective destination marketing and overall destination competitiveness. Tourist destinations often compete through their image in potential tourists’ minds. Therefore, a destination image is central due to its influence on tourists’ decision-making and destination selection. Successful destination marketing depends on the in-depth understanding of the destination image held by tourists. This study investigates the destination image changes of Mongolia for specific periods of time. The research examines the attributes of destination images through a longitudinal comparison of data sets from 2004 to 2019 to determine if any change in destination images existed over time. The research model was developed on the attributes of cognitive and affective images, tourist satisfaction, and revisit intentions. The first set of data was obtained from the 280 international tourists who travelled to Mongolia in 2004. The second set of data was obtained from 310 international tourists who travelled to Mongolia in 2019. The research model was validated using structural equation modelling. Independent sample t-tests were performed using two data sets to examine changes in the destination image over the years. The result shows that there are positive changes in the cognitive and affective image of the destination in a given period of time, which influenced tourist satisfaction and their revisit intentions. The implications of the research findings for the travel intermediaries, destination marketing organizations, and potential future research are also discussed.

Хураангуй Дэлхий дахинд дэгдсэн Ковид-19 цар тахалын улмаас улс орнууд хөл хорио тогтоож хилээ хааснаар олон улсын аялал жуулчлал зогсож хямралд өртөөд байна. Аялал жуулчлалын салбараа сэргээх, ажиллагсадыг ажлын байраар ханган орлоготой байлгах богино хугацааны стратегийн нэг бол дотоодын аялал жуулчлал юм хэмээн олон улсын аялал жуулчлалын байгууллагууд, засгийн газрууд үзээд байна. Дотоодын аялал жуулчлалыг хөгжүүлэх, аялагчдын хэрэгцээ шаардлагад нийцсэн бүтээгдэхүүн үйлчилгээг санал болгохын тулд дотоодын аялагчдын мотиваци, зан төлөв, аяллын шийдвэр гаргалтад нөлөөлдөг хүчин зүйлс, аяллын хэв шинж, аяллын үеэрх үйл ажиллагаа, сэтгэл ханамжийг зайлшгүй шаардлагатай. Энэхүү судалгаа нь аялал жуулчлалын компаниар үйлчилүүлсэн дотоодын жуулчдын зан төлвийг бизнес эрхлэгчдийн байр сууринаас тодорхойлох зорилготой хийгдэв. Аялал жуулчлалын байгууллагын төлөөлөлүүдтэй нийт 12 нээлттэй ярилцагыг 34 асуултын дагуу 2021 оны 12 сард хийж дүн шинжилгээ хийв. Судалгааны дүгнэлтээр монголчууд дотооддоо аялах хүсэл эрмэлзэл ихтэй байдаг бөгөөд гол мөрөн, нуур, булаг шанд, ой мод зэрэг байгалийн үзэмж сайтай, уул устай газар гэр бүл найз нөхөдтэйгээ цар тахлын хөл хорио, хотын түгжрэл, агаарын бохирдол, дуу чимээнээс холдон шинэ газар орон үзэх, нэг хэвийн амьдралын хэв маягаа өөрчлөх, амралтаа зугаатай өнгөрүүлэх зэрэг шалтгааны улмаас аялдаг байна. Дотооддоо аялах эрэлт нэмэгдэхэд цар тахлын үеийн хорио цээр, хөдөлгөөний хомсдол, хүний бөөгнөрөлөөс холдох, зай барих, автомашин эзэмшилт, голлох зорих газрууд болох тусгай хамгаалалттай газруудруу засмал зам тавигдсан зэрэг хүчин зүйлүүд нөлөөлжээ. Аялал жуулчлалын салбарын төлөөлөлүүдийн дийлэнх нь цар тахлаас өмнө дотоодын аяллыг зохион байгуулж байгаагүй бөгөөд цаашид гадаадын жуулчдад үйлчилэхийн зэрэгцээ дотоодын аяллаа зохион байгуулах хүсэлтэй байгаа нь харагдаж байна. Судалгааны үр дүнд тур оператор, жуулчны баазууд дотоодын жуулчдад үйлчлэхэд тулгардаг асуудлыг хэлэлцэн цаашид салбарын холбогдох байгууллагуудад шаардлагатай зөвлөмж, саналыг дэвшүүлэв. Түлхүүр үгс: Дотоодын аялал жуулчлал; дотоодын жуулчдын төлөв, COVID-19 тахал; аялал жуулчлалын салбарыг сэргээнэ

Хураангуй Энэхүү судалгааны зорилго нь Монголд аялж буй Хятадын жуулчдын аялах хандлага, аяллын зан төлөвийг судлах, аяллын чиг хандлагыг тогтоох, хүн ам зүйн хувьсах үзүүлэлтүүдийг тодорхойлоход оршино. Энэ судалгаанд анхдагч болон хоёрдогч эх сурвалжийг ашигласан бөгөөд Монголын аялал жуулчлалын компаниудын Хятадын зах зээлд санал болгодог аяллын хөтөлбөрүүдэд агуулгын шинжилгээг хийв. Монголд аялж буй Хятадын жуулчдын аяллын зан төлөвийн судалгаа төдийлөн хийгдээгүй. Энэ судалгаанд Хятад хэлтэй аяллын хөтөч, орчуулагчидтай фокус группийн ярилцлагыг хийж Хятад жуулчдын аяллын хэв шинж, жуулчны орон байр, зоогийн газар, хоол ундны үйлчилгээ, тээвэрт тулгардаг асуудлуудын талаар анхдагч мэдээлэл тулгуурлан дүгнэлт гаргасан. Монгол орон аялал жуулчлалыг хөгжүүлэх байгаль, түүх, нийгэм, соёлын нөөцтэй бөгөөд аялал жуулчлалын салбар нь сүүлийн жилүүдэд эрчимтэй хөгжиж эхэлж байна. Монгол Улсын Засгийн газраас аялал жуулчлалыг эдийн засгаа хөгжүүлэх, гадаад валютын урсгалыг нэмэгдүүлэх, ажил эрхлэлтийг бий болгох, үндэсний бахархлыг бэхжүүлэхэд чухал ач холбогдолтой төдийгүй хөрш зэргэлдээ улсуудтай харилцан ойлголцол, хамтын ажиллагааг өргөжүүлэх чухал салбар гэж үздэг. Сүүлийн жилүүдэд Хятадын эдийн засгийн өсөлтийг дагаад Хятадаас гадагшаа чиглэсэн аялал жуулчлал хурдацтай өсөж байна. 2019 оны байдлаар Хятадаас 168,298 гийчид Монголд зочилсон байна. Монгол улсад зочлох Хятад жуулчдын тоо, эдийн засгийн үр ашгийг нэмэгдүүлэхэд Хятад жуулчдын аяллын хэв шинж, аялах сонирхол, жуулчны зан төлөвийг судлах зайлшгүй шаардлагатай юм. Энэ судалгааны үр дүнд Монгол улсад аялж буй Хятад жуулчдын аяллын зан төлөв, аялах хандлага, аяллын үеэрх сонирхол, хэв шинжийг тодорхойлж, тэдний хэрэгцээ шаардлагад тохирохуйц аялал жуулчлалын бүтээгдэхүүн үйлчилгээний санаа дэвшүүлэв. Хятад жуулчдын аяллын зан төлөв, хэрэгцээ шаардлагыг ойлгосноор Монгол улсад аялсан сэтгэл ханамжийг дээшлүүлэн дахин аялах сэдлийг төрүүлэх, эерэг аман сурталчилгаагаар ирээдүйн боломжит жуулчинд хүрэх боломжтой. Хятадаас ирж буй жуулчдын тоог нэмэгдүүлэхийн тулд жуулчдын хүлээлтэд хүрсэн сэтгэл ханамж бий болгох чанартай сайн үйлчилгээ үзүүлэх шаардлагатай байгаа нь судалгааны үр дүнгээс харагдлаа. Судалгааны үр дүн Хятадаас жуулчин хүлээн авдаг аялал жуулчлалын тур оператор, тур агент, зорих газрын менежментийн байгууллагууд, зочид буудлууд, үндэсний аялал жуулчлалын сурталчилгааны байгууллагуудын практик үйл ажиллагаанд ач холбогдолтой. Түлхүүр үгс: Жуулчны зан төлөв, аялах сонирхол, Хятадаас гадагш аялах жуулчин, Монгол улс

Mongolia has a good potential for tourism, yet the tourism industry has started to develop recently. The tourism sector is identified by the government of Mongolia as one of the priority sectors for national economic development, national pride consolidation, mutual understanding and strengthening cooperation between neighboring countries China and Russia. In recent years, Chinese outbound tourism has been experiencing incredible growth, along with an impressive growth of the country’s economy. China is the first nationality in terms of number of visitors to Mongolia which accounts for 196, 979 in total in 2018. In order to attract Chinese tourists to Mongolia as a destination, it is crucial to understand Chinese tourists’ behavior, travel patterns and travel preference. However, it is a fact that very little research has been conducted regarding the travel behavior of Chinese tourists visiting Mongolia. The purpose of this study is to explore the differences in attitudinal and behavioral characteristics, and preferences of Chinese tourists in Mongolia according to key sociodemographic variables. Secondary data analysis, content analysis on Chinese tourists’ itineraries offered by Mongolian tour operators were conducted. A series of focus group interviews with Chinese speaking tour guides were conducted in Ulaanbaatar in order to have in-depth understanding of Chinese tourists travel characteristics, preferences and various issues, concerns and problems were identified related to Chinese outbound tourist’s behavior, expectations about accommodations, restaurants, itineraries, entertainment, tour activities and transportation. The results of this study conclude that sociodemographic variables show significant differences in attitudinal and behavioral characteristics. In addition, the results of this study are likely to be beneficial for understanding Chinese tourists and establishing marketing policies to enhance their satisfaction and raise their intention to revisit to Mongolia. The findings of this study could be significant for all stakeholders including tour operators, tour agents, destination management organizations, hotels, and national tourism officials and marketers.

Domestic tourism plays an essential role in the tourism industry and contributes to the overall economic development. This study aims to investigate the relationship between push and pull travel motivations of domestic tourists, their behavioral intentions, and a direct influence of travel motivations on perceived benefit, and perceived value of domestic tourists. The paper applies the concept of push and pull factors of travel motivation, perceived benefit, perceived value, and behavioral intention. The study implies a quantitative research method - questionnaire survey targeting domestic tourists in Mongolia between July to September 2019. A total of 1068 returned questionnaires were analyzed using factor analysis, reliability test, regression, path analysis, and SEM. The research result suggests that travel motivations (push and pull factors) were significant constructs of behavioral intentions. Moreover, the research results are significant for tourism practitioners, researchers, and destination managers to understand the motivational factors of domestic tourists, their perceived benefits and values, and behavioral intentions. The study outcomes could assist destination planners to develop new products and services or to enhance destination offer and tourist experiences by improving pull factors that include better service quality, various travel activities, ease of accessibility, reasonable pricing, and attractive environment; which latter lead to increase domestic tourist numbers and overall competitiveness of the destination.

Abstract: An understanding of domestic tourists’ motivation and its relationship between perceived value and revisit intention is important for prediction of future travel demand. This study aims to examine domestic tourists’ motivation on revisit intention mediated by perceived benefits and perceived values. The quantitative data was collected through self-administered questionnaires from domestic tourists who travelled in Mongolia in the summer of 2019. An effect of domestic tourists’ travel motivation on revisit intentions; and the mediating effect of perceived benefit and perceived value were analyzed through factor analysis, regression analysis to test the proposed research hypotheses. The research result indicates that the mean ranking of the constructs of travel motivations for Mongolian domestic tourists were escape from daily life, relaxation, sightseeing, affordability of services, seeking variety, and culture were the top reasons to travel to the local destinations. The research findings contribute to the notion of domestic tourists’ travel motivation, its relationship between perceived benefit, perceived value of their trip on their willingness to return and recommendations to others. Furthermore, the research result could be beneficial for destination planners and tourism practitioners to enhance destination attributes and launch a variety of products, services, affordable pricing and accessible environment. Overall, the result provides background for an appropriate and effective marketing strategy to develop domestic tourism in Mongolia; and increase the competitiveness of the destinations with higher length of stay and more tourist spending. Key words: Mongolia, domestic tourists, push and pull travel motivations, mediating factors, revisit intention

Хураангуй: Энэхүү судалгаа нь аялал жуулчлалын байгууллагуудын үйлчилгээний чанар жуулчны сэтгэл ханамж, тухайн улс оронд дахин зочлох хүсэлд нөлөөлж буй эсэх, жуулчны зорих газрын имиж дүр төрх үйлчилгээний чанар, жуулчны сэтгэл ханамжид хэрхэн нөлөөлж буйг тогтоох зорилготой хийгдэв. Монгол улсын аялал жуулчлалын гол үзмэрүүдийн нэг болох Чингис хааны морьт хөшөө, Улаанбаатар хотын Түмэн Эх чуулга гэсэн хоёр газарт үйлчлүүлж буй 230 гадаадын жуулчдаас асуулга судалгааг авав. Үйлчилгээний чанар ба жуулчдын сэтгэл ханамж хоорондын хамаарал, дахин зочлох хүсэлд зорих газрын имиж дүр төрх хэрхэн нөлөөлж буйг регрессийн шинжилгээгээр тодорхойлов. Судалгааны үр дүнгээс үзэхэд аялал жуулчлалын байгууллагын үйлчилгээний чанар жуулчны сэтгэл ханамжид шууд нөлөө үзүүлж байна. Аялал жуулчлалын үйлчилгээний үнэ цэнэ (monetary advantage) болон тав тухын (convenience advantage) байдал нь жуулчдын сэтгэл ханамжид эерэгээр нөлөөлдөг нь батлагдав. Жуулчны аюулгүй байдал нь жуулчны сэтгэл ханамжинд нөлөөлдөг чухал үзүүлэлтийн нэг бөгөөд сэтгэл ханамжид сөргөөр нөлөөлдөг нь батлагдав. Жуулчны сэтгэл ханамж өндөр байх тусам тухайн газар эргэх ирэх хүсэл эрмэлзэл өндөр байна гэдэг таамаглалыг судалгааны үр дүн батлав. Үйлчилгээний үнэ цэнэ болон тав тухтай байдал, үйлчилгээний чанар нь жуулчны сэтгэл ханамжид эергээр нөлөөлдөг. Үйлчилгээний чанар өндөр байх нь жуулчдын сэтгэл ханамжийн түвшинг нэмэгдүүлэх шийдвэрлэх хүчин зүйл болдог. Судалгааны үр дүн нь аялал жуулчлалын чиглэлээр үйл ажиллагаа эрхлэгчдэд үйлчилгээний чанар, менежментээ сайжруулах, шинэ бүтээгдэхүүн үйлчилгээг хөгжүүлэх, маркетингийн стратеги боловсруулахад тодорхой хувь нэмэр оруулна. Түлхүүр үгс: аялал жуулчлалын үйлчилгээний чанар, үйлчилгээний үнэ цэнэ, тав тухтай байх давуу тал, аюулгүй байдал, зорих газрын имиж, жуулчны сэтгэл ханамж, дахин зочлох хүсэл эрмэлзэл

Background/Objectives: The purpose of this study is to examine the effects of COO and product features on brand belief depend on its country image between Korean and Mongolian consumers. For this study, we tested as follows: 1) Each country has a specific image and it appears same in Korea and Mongolia. 2)The influence of COO/product features on brand belief willbe moderated by country image and it appears differently in Korea and Mongolia. Methods/Statistical analysis: The country image was tested by two countries, Germanyand France. The utilitarian product is a car (Volkswagen) and the hedonic product is a perfume (Chanel No5) presented Germany and France.So, this study was designed as an experimental design between respondents of 2 (product features: utilitarian vs. hedonic) × 2 (COO: made vs. designed) × 2 (country image: product-related vs. people-related). Questionnaire surveys were conducted in the students who studied at the Korean and Mongolian universities. In order to test the hypothesis, an independent sample t-test, the paired samples t-test, and the regression analysis were performed. Two ways ANOVA was conducted to verify the moderating effect of the country image. Findings: The results of this study are as follows. First, each country has a specific image (Germany-product related, France-people related) and it appears same in Korea and Mongolia. Second, the influence of COO on brand belief will be moderated by country image and it appears differently in Korea and Mongolia. In Korea, when the people-related country image is greater than the product-related country image, the influence of 'Designed in' on brand belief is greater than 'Made in'. In Mongolia, when the product-related country image is greater than the people-related country image, the influence of 'Made in' on brand belief is greater than 'Designed in'. Third, the influence

Mongolia has a good potential for tourism, yet the tourism industry has started to develop recently. The tourism sector is identified by the government of Mongolia as one of the priority sectors for national economic development, national pride consolidation, mutual understanding and strengthening cooperation between neighboring countries China and Russia. In recent years, Chinese outbound tourism has been experiencing incredible growth, along with an impressive growth of the country’s economy. China is the first nationality in terms of number of visitors to Mongolia which accounts for 196, 979 in total in 2018. In order to attract Chinese tourists to Mongolia as a destination, it is crucial to understand Chinese tourists’ behavior, travel patterns and travel preference. However, it is a fact that very little research has been conducted regarding the travel behavior of Chinese tourists visiting Mongolia. The purpose of this study is to explore the differences in attitudinal and behavioral characteristics, and preferences of Chinese tourists in Mongolia according to key sociodemographic variables. Secondary data analysis, content analysis on Chinese tourists’ itineraries offered by Mongolian tour operators were conducted. A series of focus group interviews with Chinese speaking tour guides were conducted in Ulaanbaatar in order to have in-depth understanding of Chinese tourists travel characteristics, preferences and various issues, concerns and problems were identified related to Chinese outbound tourist’s behavior, expectations about accommodations, restaurants, itineraries, entertainment, tour activities and transportation. The results of this study conclude that sociodemographic variables show significant differences in attitudinal and behavioral characteristics. In addition, the results of this study are likely to be beneficial for understanding Chinese tourists and establishing marketing policies to enhance their satisfaction and raise their intention to revisit to Mongolia. The findings of this study could be significant for all stakeholders including tour operators, tour agents, destination management organizations, hotels, and national tourism officials and marketers.

The global tourism industry has become a major export industry, ranking fourth after fuel, chemical and automotive products. Another emerging but significant export industry is the education export industry, where students and in particular, tertiary aged students study outside their country of birth. The direct contribution to a country by these students is significant. In addition, when international students engage in travel during their time of study this can generate significant revenue and employment opportunities for a country. However, a major challenge found by both tourism operators, researchers is the dearth of research and information on international students’ travel behavior, consumptions and motivations for travel, particularly when traveling domestically within their study country. This study examines the international students’ travel intention to Korea by using the latent variables of country curiosity, country attachment, country involvement, perceived benefits, and dependency of traveling time and elemental data of tourists to Korea. The research result further investigates that the country curiosity, country attachment, and country involvement have an effect on the visit intention of the international tourists to a particular destination. Moreover, the result elaborates the intention of the international tourists’ revisiting behavior by the assessment of traveling time and perceived benefits. Several managerial implications of the study are discussed, and recommendations for future research are presented. Keywords: Country curiosity, Country attachment, Country involvement, Perceived benefit, Travel intention, international students, South Korea

Tourism and political boundaries has been in the attention of academics recently, however border itself attracts considerable interest in the past. Border areas are often the most favored regions for biodiversity, partially as a result of their geographical isolation or political factors impeding their development. Sharing natural areas between two countries includes not only sharing common natural and economic resources, but potential for regional tourism development. This paper examines the current development of border tourism between Russia and Mongolia, characteristics of border tourists from Russia to Mongolia and Mongolians tourists to Russia. Traditionally the border crossing between Mongolia and Russia had a restrict control and protection, which make it hard to crossing them. Borders determine the nature of the tourist space and its elements that will develop in frontier regions. In addition, borders compose spatial barriers for tourism development and movement. However, border often coincide with valuable natural landscapes, and significant historical and cultural attractions, that possess high tourism potentials. Cross border tourism provides the best opportunity to enhance the regions prosperity and security. This paper further studies elements of tourist patterns of border adjacent areas in Mongolia and current characteristics of the border tourists. The focus is on some of the most important challenges lying ahead in terms of developing and marketing cross border region between Russia and Mongolia as a destination.

Tourism and political boundaries has been in the attention of academics recently, however border itself attracts considerable interest in the past. Border areas are often the most favored regions for biodiversity, partially as a result of their geographical isolation or political factors impeding their development. Sharing natural areas between two countries includes not only sharing common natural and economic resources, but potential for regional tourism development. This paper examines the current development of border tourism between Russia and Mongolia, characteristics of border tourists from Russia to Mongolia and Mongolians tourists to Russia. Traditionally the border crossing between Mongolia and Russia had a restrict control and protection, which make it hard to crossing them. Borders determine the nature of the tourist space and its elements that will develop in frontier regions. In addition, borders compose spatial barriers for tourism development and movement. However, border often coincide with valuable natural landscapes, and significant historical and cultural attractions, that possess high tourism potentials. Cross border tourism provides the best opportunity to enhance the regions prosperity and security. This paper further studies elements of tourist patterns of border adjacent areas in Mongolia and current characteristics of the border tourists. The focus is on some of the most important challenges lying ahead in terms of developing and marketing cross border region between Russia and Mongolia as a destination

Tourism and political boundaries has been in the attention of academics recently, however border itself attracts considerable interest in the past. Border areas are often the most favored regions for biodiversity, partially as a result of their geographical isolation or political factors impeding their development. Sharing natural areas between two countries includes not only sharing common natural and economic resources, but potential for regional tourism development. This paper examines the current development of border tourism between Russia and Mongolia, characteristics of border tourists from Russia to Mongolia and Mongolians tourists to Russia. Traditionally the border crossing between Mongolia and Russia had a restrict control and protection, which make it hard to crossing them. Borders determine the nature of the tourist space and its elements that will develop in frontier regions. In addition, borders compose spatial barriers for tourism development and movement. However, border often coincide with valuable natural landscapes, and significant historical and cultural attractions, that possess high tourism potentials. Cross border tourism provides the best opportunity to enhance the regions prosperity and security. This paper further studies elements of tourist patterns of border adjacent areas in Mongolia and current characteristics of the border tourists. The focus is on some of the most important challenges lying ahead in terms of developing and marketing cross border region between Russia and Mongolia as a destination.

Abstract: In the recent years, international tourists have sought exotic and remote destinations for adventurous, physical, and spiritual relaxation. Recognizing the opportunity to earn economic value and foreign currency, the governments of developing countries have encouraged creating distinct tourism products based on their traditional and cultural heritage. This present study aims to review literature on economic corridor in relation to tourism across Mongolia in order to explore tourism resources, challenges and opportunities. The study further discusses Mongolia’s tourism development strategies in relation to Mongolia’s economic corridor and international tourism market trend. The paper introduces some recommendations for international tourism development opportunities along the economic corridor between Mongolia, China and Russia including environmental, economic, and cultural sustainability as well as product branding, planning, and market policy. In addition, the result purposes a new concept for tourism development in Mongolia, linking the nation’s nature and cultural attractions into a series of nature and cultural corridors designed to encourage visitors to explore the tourism resources outside the core tourism hub.

In the recent years, international tourists have sought exotic and remote destinations for adventurous, physical and spiritual relaxation. Recognizing the opportunity to earn economic value and foreign currency, the governments of developing countries have encouraged creating distinct tourism products based on their traditional and cultural heritage. This study aims to review literature on economic corridor in relation to tourism across Mongolia in order to explore tourism resources, challenges and opportunities. The study further discusses Mongolia's tourism development strategies in relation to Mongolia's economic corridor and international tourism market trend. The paper introduces some recommendations for international tourism development opportunities along the economic corridor between Mongolia, China and Russia including environmental, economic, and cultural sustainability as well as product branding, planning and market policy. In addition, the result purposes a new concept for tourism development in Mongolia, linking the nation's nature and cultural attractions into a series of nature and cultural corridors designed to encourage visitors to explore the tourism resources outside the core tourism hub.

In recent years, international tourists have sought exotic and remote destinations for adventure and physical and spiritual relaxation. Recognizing the opportunity to earn economic value and foreign currency, the governments of developing countries have encouraged creating a distinct tourism products based on their traditional cultural heritage. This paper explores the current tourism implications of ancient Tea Road in Mongolia which has a long and rich history of tea consuming, transporting and trading culture between its neighboring countries. The research describes the historical routes of ancient tea delivery process particularly in Central Asia and its cultural importance, economic value, regional identity, international tourism opportunities along the routes. Moreover, challenges and constraints of developing Tea Road tourism are discussed. Besides its important role in socio economic development and cultural heritage preservation, international tourism can be destructive force in its own right. The paper introduces some recommendations for international tourism development opportunities along the ancient Tea Road including environmental, economic, cultural sustainability, product branding, planning and market policy

Globally, more people are choosing to undertake an international education than before. The internationalization process in tertiary education in Hong Kong has no exception. Hong Kong’s tertiary educational sector has a crucial role in entire educational system with eight state funded universities and four private tertiary institutions providing 14,500 first-degree places (Institute of International Education, 2011). The Hong Kong government has encouraged its tertiary institutions to recruit international research students due to the perceived benefits such as academic excellence and cultural diversification. Public universities are actively recruiting non-local research students through heavy publicity and incentives such as scholarships and financial aid.